Every business relies on search engines to generate traffic, but if SEO is seen as an essential part of any online business strategy then making your website accessible is usually cast as a ‘nice to have'. Although they may know about legal requirements for accessibility, many marketers and digital specialists have not identified the link between accessible content and better SEO performance.
In this webinar, AbilityNet's Head of Digital Inclusion Robin Christopherson and special guest Gerry White of leading SEO agency SiteVisibility use examples to show how accessible digital content improves SEO performance.
This video is not captioned but a transcript of the webinar will be available soon on YouTube and at www.abilitynet.org.uk/webinars
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